READ THIS BOOK

Seth Godin is the author of ten international bestsellers, including The New York Times bestseller, The Dip. Text from the book flap says what needs to be said about this little gem:

The web can do amazing things, but it can't provide leadership. That
still has to come from individuals - people just like you who have a passion about something. Anyone who wants to make a difference now has the tools at her fingertips