Wednesday, July 12, 2006

DUDE, WHERE'S YOUR CARD?

One thing I love about my life is all the interesting, smart, fun, creative people I meet on a daily basis. One thing that surprises me in these encounters is the number of folks who walk without business cards.Yes, we live in sophisticated times: we can get almost anyone's contact information from the internet. Still, there is something worthwhile in the old-fashioned exchange of cards. It's like giving someone an official reminder of the connection you've made, a little piece of you that they can take back to home or office. It's satisfying to empty out my wallet, find so-and-so's card, and think "Gee, what good fortune that our paths crossed." I then find a home for them in my Rolodex and can easily contact them down the road. So much better than copying information from a crumpled piece of paper which has floated down to the bottom of my bag.

And here's a little bit you may not know about Rolodexes: you can buy the slotted index cards with plastic covers. So all you have to do is slide the biz card right inside.

Now, about getting the cards themselves: expense is no longer a barrier. You can go to websites like Vistaprints and get a batch for free. If you need to make a stronger, more professional image, you may wish to hire a graphic designer.

A business card can be a ticket to a fabulous work-related connection, whether your work is finding romance, making friends with other parents, running a corporation or building a home-based business.

Business cards: don't leave home without them.

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